Research Led Strategy Development

Customer Satisfaction
Surveys

If you want your business to grow, then you have to keep
abreast the needs of the customers in order to delight them.
Our customer satisfaction tool enables companies’ to
measure satisfaction levels of various touch points.

Opinion Polls

We measure public opinions in order to provide with factual data for campaigns
decision making. Our opinion polls have been instrumental in enabling organizations
understand the perceptions and opinions of the public.

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Communication Strategy

We have experience in development of research-led communication strategies. Our communication strategies include the following elements: – situation analysis, audience segmentation, theoretical framework, communication objectives, approaches for achieving objectives, positioning for the desired change, benefits and messages to encourage desired change communication channels, implementation plan, M&E plans, and budgets.

Strategic Planning

We believe that research plays a key role in strategic planning. We have worked with various clients to prepare 3-5 year strategic plans.

We use participatory methods to generate input for the strategy and this includes desk research, key informant interviews and validation workshops.

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Communication Strategy

Strategic Planning

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Communication Strategy

Strategic Planning

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